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Tiktok Talk

  • Tiktok talk

    It is the project of the NEXT association together with Fondazione Caritas Senigallia that brings together young people, craftsmanship and integration through social media. Funded by the Marche Region (Youth Policies) and by the Department for Youth Policies and Universal Civic Service under the Facciamo pARTE call, it aims to build digital, multimedia and communication skills among young people aged 14 to 19, also opening an intergenerational and intercultural dialogue in five towns across three provinces of the Marche.

  • The activities

    The first phase, “I communicate, therefore I am”, engaged young people and raised their awareness of communication and new technologies, encouraging them to explore and reflect on the role of communication, especially through digital media, in expressing themselves and in their relationship with the world around them. In the classroom sessions, students also had the chance to tackle the issue of technology addiction, talking with expert psychologists from the Di.Te. association to understand how to use smartphones properly. In the second phase, “If I do, I learn”, the young participants set out to discover local craftsmanship, getting in touch with the best professional artisans in the area. TikTok Talk also involved Fondazione Caritas Senigallia, offering the chance to meet some refugees and learn about their integration journey. Finally, through a digital workshop and with the help of digital facilitators, the young participants co-designed and developed audio-video products to tell the life and work stories of artisans and refugees and share them with their peers on social media platforms.

The schools involved

Click on a school to see its project

  • Polo Tecnico Professionale Istituto di Istruzione Superiore Corinaldesi Padovano - Senigallia

    Javad Mohammadi

  • Istituto di Istruzione Superiore Polo 3 - Fano

    Giulia Coniglio

  • Liceo Scientifico, Musicale e Coreutico G. Marconi - Pesaro

    Tiziano Donzelli

  • Istituto di Istruzione Superiore Laeng-Meucci - Osimo - Castelfidardo

    Silvano Ludolini

  • Istituto Tecnico Statale Commerciale e per Geometri Antinori - Camerino

    Mauro Puccitelli

The communication campaign

On fosforo:’s social media profiles (@fosforoscienza) we published the videos of the social campaign co-designed by the young people after the classroom sessions. TikTok Talk aims to make young people the real protagonists of the communication campaign, created to tell the story of and promote local excellence and social issues through new languages, generating a second major project impact through the thousands of views of their videos.

The final event

The project ended with a closing party during fosforo: on the City Stage on 27 May 2023 in Piazza Roma in Senigallia at 17:00, with woodblogger “il Califfo” as guest.

Summary video